


1. Cross Bar
2. Axis
3. Overshoot
4. Arm
5. Leg
6. Chin
7. Spur
8. Arc
9. Bowl
10. Counter
11. Stem
12. Joint
13. Serif
14. Apex
15. Cap height
16. Baseline
17. X height
18. Bracket
19. Straight Terminal
20. Stroke
Type Anatomy Brief
Description:
Create a promotional poster that is fun, creative, and informative for an online font foundry.
Sender:
The foundry or type bureau, in the case of my project, Font Fish.
Message:
Inform designers about the fonts of the foundry and be creative with the designs to try and promote the quirky, yet, informative typographical design.
Audience:
Designers who are looking for well made fonts.
Objective:
To get designers to use Font Fish's fonts and to get people excited about the product.
Response:
The poster has to be positioned to allow people to see it and then hope that those same people react and share the information.
Specifications:
11x17 sheet of high quality paper with a 1/2" border. The poster needs twenty anatomical parts named and labeled. It will also need three serif and terminal anatomies.
Budget/Schedule:
Due on the 29th of January and needs 24 total hours with additional 6 hours to finish.